For almost 3 years I was trained by the organization that pretty much invented modern marketing – Procter & Gamble. Thrilled by the idea of building a company, and confident in the best-in-class training that I had received, I left the safety of P&G at the end of 2013 to create my own startup. Ready, set, roll, nothing could stop me! A few weeks in, I realized things work radically diffe... Continue Reading